Personalizing 3D virtual fashion stores: An action research approach to modularity development

Juanjuan Wu, Bo Ra. Joo, Ahmad Saquib Sina, Sanga Song, Claire Whang

Research output: Contribution to journal › Article › peer-review

Original language	English (US)
Journal	International Journal of Retail and Distribution Management
State	Submitted - 2020

Cite this

@article{bc868ae5791b4fb295371748c2d48148,

title = "Personalizing 3D virtual fashion stores: An action research approach to modularity development",

author = "Juanjuan Wu and Joo, {Bo Ra.} and Sina, {Ahmad Saquib} and Sanga Song and Claire Whang",

year = "2020",

language = "English (US)",

journal = "International Journal of Retail and Distribution Management",

issn = "0959-0552",

publisher = "Emerald Group Publishing Ltd.",

}

TY - JOUR

T1 - Personalizing 3D virtual fashion stores: An action research approach to modularity development

AU - Wu, Juanjuan

AU - Joo, Bo Ra.

AU - Sina, Ahmad Saquib

AU - Song, Sanga

AU - Whang, Claire

PY - 2020

Y1 - 2020

M3 - Article

SN - 0959-0552

JO - International Journal of Retail and Distribution Management

JF - International Journal of Retail and Distribution Management

ER -