Fingerprint
Dive into the research topics of 'Power of consumers using social media: Examining the influences of brand-related user-generated content on Facebook'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Power of consumers using social media: Examining the influences of brand-related user-generated content on Facebook
Angella J. Kim, Kim K.P. Johnson
Research output: Contribution to journal › Article › peer-review
276
Scopus
citations