TY - JOUR
T1 - Role of complementarities in technology adoption
T2 - The case of DVD players
AU - Karaca-Mandic, Pinar
PY - 2011/6/1
Y1 - 2011/6/1
N2 - This paper estimates complementarities between DVD player adoption and availability of content on DVD. We use household level quasi-panel data on adoption decisions of 47,893 unique households; monthly data on the availability of movies for rental on DVD at 140 different local regions, and monthly data on the number of movies released on DVD nationally. We focus on an early period after the technology launch (2000-2001), and estimate statistically and economically significant complementarities.
AB - This paper estimates complementarities between DVD player adoption and availability of content on DVD. We use household level quasi-panel data on adoption decisions of 47,893 unique households; monthly data on the availability of movies for rental on DVD at 140 different local regions, and monthly data on the number of movies released on DVD nationally. We focus on an early period after the technology launch (2000-2001), and estimate statistically and economically significant complementarities.
KW - Complementarity
KW - Diffusion
KW - Indirect network effects
KW - New technology
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U2 - 10.1007/s11129-011-9100-9
DO - 10.1007/s11129-011-9100-9
M3 - Article
AN - SCOPUS:79957979013
SN - 1570-7156
VL - 9
SP - 179
EP - 210
JO - Quantitative Marketing and Economics
JF - Quantitative Marketing and Economics
IS - 2
ER -