TY - JOUR
T1 - Videotaped Role Playing in the Personal Selling Classroom
T2 - A Practical Guide
AU - Castleberry, Stephen B.
PY - 1989/4
Y1 - 1989/4
N2 - Practical suggestions are offered for effectively and efficiently videotaping role plays. These include a discussion of methods to reduce “camera fright,” an approach to structure a progressive series of role plays, teaching activities that support the role plays, benefits of the program, and suggestions for implementing it on other campuses.
AB - Practical suggestions are offered for effectively and efficiently videotaping role plays. These include a discussion of methods to reduce “camera fright,” an approach to structure a progressive series of role plays, teaching activities that support the role plays, benefits of the program, and suggestions for implementing it on other campuses.
UR - http://www.scopus.com/inward/record.url?scp=84970107455&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84970107455&partnerID=8YFLogxK
U2 - 10.1177/027347538901100107
DO - 10.1177/027347538901100107
M3 - Article
AN - SCOPUS:84970107455
SN - 0273-4753
VL - 11
SP - 33
EP - 39
JO - Journal of Marketing Education
JF - Journal of Marketing Education
IS - 1
ER -