Business & Economics
Brand Extensions
100%
Materialism
85%
Brand Names
51%
Self-esteem
50%
Brand Personality
42%
Brand Management
39%
Luxury
36%
Learning by Analogy
33%
Age Differences
32%
Implicit Theories
31%
Product Categorization
29%
Athletics
28%
Brand Association
27%
Evaluation
27%
Adolescence
26%
Value Conflict
25%
Consumer Socialization
25%
Negative Publicity
25%
Consumer Learning
25%
Self-efficacy
24%
Perceived Fit
24%
Transgression
23%
Decision Making
23%
Branding
23%
Interpersonal Influence
23%
Mindset
22%
Consumer Response
22%
Incremental
22%
Brand Relationship
22%
Product Choice
21%
Secrecy
21%
Counterfeit
21%
Luxury Brands
21%
Childhood
21%
Product Evaluation
20%
Cultural Differences
20%
Moderator
19%
Marketing
19%
Consumer Decision
19%
Scarcity
18%
Social Context
18%
Publicity
18%
Dilution
18%
Peers
17%
Family Brand
16%
Upgrading
16%
Knowledge Transfer
15%
Brand Strategy
15%
Line Extension
14%
Social Sciences
materialism
84%
adolescent
43%
self-esteem
34%
adolescence
34%
socialization
32%
consumption behavior
30%
appeal
28%
personality
27%
age difference
25%
brand name
23%
childhood
23%
evaluation
22%
secrecy
19%
disengagement
18%
publicity
18%
knowledge transfer
18%
moderator
18%
authenticity
17%
decision making
13%
heuristics
12%
self-concept
12%
market
9%
driver
7%
self-image
6%
studies (academic)
6%
costs
6%
marketing
6%
development model
6%
learning
5%
cognitive development
5%
loyalty
5%
threat
5%
learning theory
5%
socialization research
5%
evidence
5%
purchase
5%
conversation
5%
Arts & Humanities
Age Differences
27%
Materialism
21%
Evaluation
20%
Cultural Differences
19%
Material World
19%
Secrecy
19%
Socialization
18%
Adolescence
17%
Self-esteem
15%
Knowledge Transfer
15%
Childhood
14%
Decision Making
14%
Heuristics
13%
Paradox
13%
Adaptivity
11%
Self-concept
10%
Consumer Behaviour
9%
Shopping
7%
Theorists
7%
Conceptual Development
7%
Learning Theory
6%
Infancy
5%
Cognitive Flexibility
5%
Costs
5%
Expertise
5%
Entity
5%