Exploring Binding In Color and Object Memory

Working memory was used to determine if binding exists in certain color and object combinations. Two types of objects were compared: naturally colored objects and unnaturally colored objects. Ten slides, shown to 30 subjects, were used to explore the characteristics of binding in colors and objects. Slides included combinations that are known to occur in nature (i.e. red apples) juxtaposed with combinations that were assigned by the researcher (i.e. blue apples). Results showed that a single, conflicting combination in a grouping does not necessarily stand out. Results also showed that naturally colored objects were more likely to be remembered than unnaturally colored objects.