Norms matter: Contrasting social support around behavior change in online weight loss communities

Stevie Chancellor, Andrea Hu, Munmun De Choudhury

Research output: Chapter in Book/Report/Conference proceedingConference contribution

70 Scopus citations

Abstract

Online health communities (OHCs) provide support across conditions; for weight loss, OHCs offer support to foster positive behavior change. However, weight loss behaviors can also be subverted on OHCs to promote disordered eating practices. Using comments as proxies for support, we use computational linguistic methods to juxtapose similarities and differences in two Reddit weight loss communities, r/proED and r/loseit. We employ language modeling and find that word use in both communities is largely similar. Then, by building a word embedding model, specifically a deep neural network on comment words, we contrast the context of word use and find differences that imply different behavior change goals in these OHCs. Finally, these content and context norms predict whether a comment comes from r/proED or r/loseit. We show that norms matter in understanding how different OHCs provision support to promote behavior change and discuss the implications for design and moderation of OHCs.

Original languageEnglish (US)
Title of host publicationCHI 2018 - Extended Abstracts of the 2018 CHI Conference on Human Factors in Computing Systems
Subtitle of host publicationEngage with CHI
PublisherAssociation for Computing Machinery
ISBN (Electronic)9781450356206, 9781450356213
DOIs
StatePublished - Apr 20 2018
Externally publishedYes
Event2018 CHI Conference on Human Factors in Computing Systems, CHI 2018 - Montreal, Canada
Duration: Apr 21 2018Apr 26 2018

Publication series

NameConference on Human Factors in Computing Systems - Proceedings
Volume2018-April

Other

Other2018 CHI Conference on Human Factors in Computing Systems, CHI 2018
Country/TerritoryCanada
CityMontreal
Period4/21/184/26/18

Bibliographical note

Publisher Copyright:
© 2018 Association for Computing Machinery.

Keywords

  • Behavior change
  • Online health communities
  • Reddit
  • Social media
  • Social support
  • Weight loss

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