Quantification of aesthetic viewing using eye-tracking technology: The influence of previous training in apparel design

Juyeon Park, Emily Woods, Marilyn Delong

Research output: Chapter in Book/Report/Conference proceedingConference contribution

3 Scopus citations

Abstract

The purpose of this study is to explore how the viewers' previous training is related to their aesthetic viewing in various interactions with the form and the context, in relation to apparel design. Berlyne's two types of exploratory behavior, diversive and specific, provided a theoretical framework to this study. Twenty female subjects (mean age=21, SD=1.089) participated. Twenty model images, posed by a male and a female model, were shown on an eye-tracker screen for 10 seconds each. The findings of this study verified Berlyne's concepts of visual exploration. One of the different findings from Berlyne's theory was that the untrained viewers' visual attention tended to be more significantly focused on peripheral areas of visual interest, compared to the trained viewers, while there was no significant difference on the central, foremost areas of visual interest between the two groups. The overall aesthetic viewing patterns were also identified.

Original languageEnglish (US)
Title of host publicationProceedings of ETRA 2010
Subtitle of host publicationACM Symposium on Eye-Tracking Research and Applications
Pages153-156
Number of pages4
DOIs
StatePublished - May 21 2010
EventACM Symposium on Eye-Tracking Research and Applications, ETRA 2010 - Austin, TX, United States
Duration: Mar 22 2010Mar 24 2010

Publication series

NameEye Tracking Research and Applications Symposium (ETRA)

Other

OtherACM Symposium on Eye-Tracking Research and Applications, ETRA 2010
CountryUnited States
CityAustin, TX
Period3/22/103/24/10

Keywords

  • Aesthetic response
  • Apparel design
  • Eye-tracking technology
  • Previous training

Fingerprint Dive into the research topics of 'Quantification of aesthetic viewing using eye-tracking technology: The influence of previous training in apparel design'. Together they form a unique fingerprint.

Cite this