| Original language | English (US) |
|---|---|
| Pages (from-to) | 358-364 |
| Number of pages | 7 |
| Journal | Journal of the Association for Consumer Research |
| Volume | 5 |
| Issue number | 4 |
| DOIs | |
| State | Published - Oct 1 2020 |
Scarcity and consumer decision making: Is scarcity a mindset, a threat, a reference point, or a journey?
Kelly Goldsmith, Vladas Griskevicius, Rebecca Hamilton
Research output: Contribution to journal › Article › peer-review
36
Scopus
citations